The cashless economy is almost here. Just last month, the European Central Bank suggested that the 500 Euro note will be eliminated.
While the humble card is still the most favored method of payment, digital wallet services, new mobile point-of-sale technologies and front-end consumer technologies such as mobile apps are increasing in popularity. To put it simply, online payments taking over is slowly but surely becoming a reality!
For the time being, these payment channels claim a smaller share of the market than traditional card payment options. In such a dynamic landscape, it’s critical to stay abreast of major developments in mobile and digital payments as well as changes that may have a significant impact in the near future.
As cash bows out of the payments scene, there are plenty of alternatives – above and beyond cards – that are competing for the vacant crown. Players include the Internet giants, who are keen on leveraging social networks to facilitate payments as well as digital currencies. These alternative ecosystems are far from mature, but they are growing up fast.
While consumers are embracing new ways to pay, many incumbent businesses are limiting these options. By placing emphasis on new payment options, it limits a business’s ability to retain its customer base and attract new clientele.
According to the Sage 2015 Payments Landscape Report, there is an increase in mobile spending, growing at 36% per annum. Despite this, some businesses are still hesitant to embrace new payment technologies.
We at Sage are changing the way that millions of companies acquire and then track the movement of money through their business. A predominantly cashless society is inevitable and while it may seem daunting, it can actually create new opportunities for your business.
Be prepared for online payments taking over, by using Sage Pay today.